It quite often happens that a regional client has access to some assets that were not meant for a digital campaign but would like to have one.
With a very small budget and gathering some available resources it was possible to put together this digital billboard showcasing the amazing sound of the new Jaguar F-Type and squeeze this creatives a bit further.
My involvement with this campaign was to develop the concept, edit the video and sound, create the rich media banner and prepare it for dispatch.